From Creator Discovery to AI Powered Content Creation
A combination of
Innovation and Creativity.
Kendal, initially known as CrowdPad, started as a creator discovery tool designed to help brands find influencers.
With the rise of AI technology, the company pivoted to become Kendal, an AI-powered platform that generates social media posts based on user prompts.
My journey with Kendal began as a Marketing and Creative Specialist, evolving to manage both content creation and client accounts.
VISION
Our vision at Kendal was to revolutionize the way brands create and manage social media content by leveraging the power of AI.
We aimed to make content creation seamless, efficient, and tailored to each brand’s unique identity.
MISSION
Our mission was to develop a platform where brands could effortlessly generate high-quality social media posts.
All they needed to do was put in their brand details and desired tone; users could then create engaging content that aligns perfectly with their brand’s voice.
As part of the Kendal team, my role was to bring this mission to life through innovative marketing strategies and creative content.